Shopify Growth Retainer

Stop Your Shopify Store from Drifting. Start Compounding.

Most stores have one good launch and then drift. A Shopify growth retainer is how you stop drifting and start compounding.

Overview

Traffic grows. The app stack gets messier. A/B tests that were “temporary” become permanent. Conversion rate moves sideways while ad spend goes up.

We partner with Shopify stores on a monthly basis: handling development work, running CRO initiatives, monitoring performance, and making sure the store is always improving rather than just maintaining.

If you’re looking for a Shopify CRO agency that implements, not just recommends — this is the service.

Who it’s for

Who This Shopify Retainer Is For

The Shopify growth retainer is built for stores doing $30K–$500K/month in revenue that are past the build phase and ready to optimize.

You’re a good fit if:

  • Your store is live and generating revenue, but conversion rate or AOV isn’t where it should be
  • You want ongoing development support without hiring a full-time Shopify developer
  • You’re running paid ads and need the store to convert the traffic you’re paying for
  • You want someone tracking performance month-over-month and acting on it, not just reporting it

You’re probably not a good fit if:

  • You’re still building your first store — see our Store Build service
  • You need a new store built from scratch before optimizing
  • You’re looking for ad spend management — we work alongside your ads team, we don’t run it
Case Study
$74

AOV by month 3. Up from $48. Same traffic. Same ad spend. Different store.

AOV From $48 to $74 in 3 Months. Same Traffic.

Emma runs a skincare brand on Shopify. She came to us on a Growth retainer after migrating from WooCommerce. Her store was healthy but her AOV was flat at $48 — she had a product line that lent itself to bundles, but no bundle mechanic in place.

Month 1: We identified that 64% of orders were single-product. Set up a “build your routine” bundle page and added a post-purchase upsell for a complementary product.

Month 2: AOV moved to $67. We A/B tested the product page layout — specifically whether showing bundle savings before or after the individual price increased add-to-cart rate. The “before” variant won by 18%.

Month 3: We rolled out the winning variant across all product pages. Added a free-shipping threshold message visible in cart at $75 to nudge toward the new AOV target.

Process

How Your Shopify Growth Retainer Month Works

Every Growth retainer month follows the same rhythm. You’re never waiting to find out what’s happening with your store.

Week 1

Data review.

Conversion rate, AOV, speed scores, abandoned cart rate. Identify what moved and what didn’t.

Weeks 2–3

Execute the initiative.

One CRO project. One A/B test running. Could be a product page change, a checkout flow fix, or a speed issue.

Week 4

Review results.

A/B test results reviewed. What worked documented. Next month’s initiative set based on data.

End of month

Performance report.

Numbers vs. prior month. What we did. What’s next. Everything documented in Basecamp.

Scope

What’s Not Included

We’re direct about this. The retainer does not cover:

  • Ad spend or campaign management
  • Content creation or copywriting
  • ERP integration
  • Custom app development
  • Headless or Hydrogen builds
  • Major new feature development (billed separately if needed)

If you need any of the above, we’ll tell you clearly rather than absorb it into retainer hours and deliver less of everything.

Ready to Stop Drifting?

New retainer clients typically start with a Store Health Audit — it gives month one a clear direction. If you already know your priorities, get in touch and we’ll onboard directly.